Prasid Pathak

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Startup Marketing in the Messy Middle

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Prasid Pathak

Open-Sourcing My Performance Review Process for Early-Stage Startup Leaders

April 19, 2022 Prasid Pathak

Outside the structured review process of a corporate job, is there an accurate way to assess the performance of a startup leader or startup consultant? How can we tell if we’re on the right track in these amorphous early-stage jobs that so many of us find ourselves in today?

7 People-Management Principles for Startups and Scale-Ups

February 22, 2022 Prasid Pathak

It is incredibly difficult to be a people manager at a scale-up. Big companies have established cultures, leveling systems, training programs, a mature middle-management layer, and mature teams doing recruiting, learning & development, and human resources. But there is a handful of management best practices that cut deep and are worth prioritizing.